REACTIVE CEO
Youâre building what investors suggest, what pilots request, what conferences say is hotâbut you have no idea if any of it makes you more acquirable. Every pivot costs you 6 months.
The exit-focused operating system no one teaches technical founders. Work backwards from your exit before you vest the wrong co-founder, build for the wrong buyer, or lock into a cap table you can't undo.
10 weeks of board-level thinking. No equity.
Most founders waste 6-12 months on wrong hires, wrong features, wrong cap table decisions. You'll know which ones to avoid in Week 1.
Â
Apply for Q1 2026 Cohort âÂ
------------------------------------------------------------------------------------------------------------------
Â
I'm Vivian Chan, PhD â an exit-focused board adviser across deeptech and healthtech companies (metabolic medical devices, next-gen biofuel cells, microbiome therapeutics, AI clinical platforms). I've spent 18+ years as a VC, 3x founder, and board member watching brilliant technical founders make governance decisions that close off their best exit paths before they even realise it.
Most technical founders think there are 2 exits: acquisition or IPO. In reality, there are 7+ options â and each requires different metrics, roadmap priorities, and team composition. The founders I sit on boards with get someone asking âhow does this decision align with your definition of success?â before every major move. That clarity is why founders who plan their exit see 40% better valuations than those waiting for opportunistic offers.
Capital Catalyst is how I teach that same operating system to earlier-stage founders before their cap table dictates their path. It's 18+ years of board-level strategic thinking, distilled into 10 weeks. No equity.
Cambridge PhD ⢠Former VC at Uniseed ⢠3x Founder
Board Advisor to deeptech & healthtech companies
Â
Youâre building what investors suggest, what pilots request, what conferences say is hotâbut you have no idea if any of it makes you more acquirable. Every pivot costs you 6 months.
You change your pitch based on who you're talking to. You don't know which metrics actually matter. When investors ask âwhat's your exit strategy?â you freeze.
Should you vest your co-founder now? Which customer segment makes you more acquirable? How do you structure equity for your first 3 hires? Your peer founders don't know. Your academic advisors don't know. You're making board-level decisions without anyone who's actually been there.
You're adding features hoping they add up to something valuable. But you have no idea what a strategic buyer actually looks for when they write a $20M check.
Who to hire. What equity to offer. Which customers to chase. Which features to build. These are the decisions that make or break your exit in 3-5 years â and right now, you're making them alone.
Most founders don't get board-level thinking until Series A or B. By then, the expensive mistakes are already locked in.
Because every decision you make nowâwho you hire, which customers you target, what features you build, how you structure your cap tableâeither makes you more acquirable or locks you into a path you didn't choose.
A femtech founder was about to vest a CTO who would've cost her over $1M at exit. She restructured her cap table before it was too late.
A wearables CEO was pitching 'here's our tech' to investors. Now she pitches 'here's the exact ROI your CFO cares about.'
A biotech founder was building features for grant applications. Now he knows which capabilities strategic acquirers actually pay for.
You're not planning to sell tomorrow. You're making sure someone will actually want to buy what you're building.
It's not about fancy decks or jargon. It's a different way of seeing every decision you make.
"I need to hire a CTO"
âDoes hiring a CTO make you more or less acquirable? Will you need to fire them before exit? How does their equity affect your cap table in 3 years?â
One founder almost vested a CTO who would've cost $1M+ at exit.
"We need more features to compete"
âWhich features make you harder to integrate into a strategic buyer's platform? What are you building that they'll immediately shut down?â
6â12 months building features that reduce your acquisition value.
"This pilot customer wants us to customize"
âDoes this customer make you look more or less like a platform play? Are you becoming a services company disguised as a product company?â
Locking yourself into a business model thatâs unfundable and unsellable.
Most founders learn these questions after they've already made the expensive mistakes. You'll start asking them in Week 1âand never stop.
Â
Â
Exit literacy isn't just knowing your optionsâit's a fundamentally different way of operating your company. You don't just leave with a deck. You leave thinking like a board member.
"Before Capital Catalyst, I had what I thought was a solid pitch and a clear roadmap. But in our first two weeks, I realized I was building the wrong thing for the wrong buyer. We completely flipped my value propâand my messaging went from 'here's our tech' to 'here's the exact ROI your CFO cares about.'
What really changed wasn't just my deck. It was how I thought about my company. I stopped reacting to investor feedback and started working backwards from what a strategic buyer actually wants to acquire. I went from chameleon CEOâchanging my story for every conversationâto laser-focused founder.
The cap table restructuring alone saved me over $1M. That's 400x ROI in 10 weeks."
â Femtech Founder & CEO, Womenâs Health Wearables
"Every biotech startup wanted to keep her and we still use her thinking every day. The value Viv brings goes way beyond the sessions, her thinking shaped how we operate."
â Clinical Trial Prediction Platform Founder
"She brings strategic clarity that translates into real results. Viv helped us hit key inflection points and raise funding 10x faster."
â Data Insights for CRO Founder
Most founders build forwardâadding features, chasing pilots, hoping it all adds up. But without knowing what your endgame looks like, you waste time on the wrong metrics, the wrong stakeholders, and the wrong story. Capital Catalyst flips thisâand changes how you think about every decision.
Understand your options (acquisition, IPO, strategic partnership) and choose the one that works for YOU.
Once you know where you're going, we build your value driver roadmap.
Your exit clarity becomes your competitive edge.
Stop networking randomly. Engage 3â5 warm relationships in the âcould-buy-us or fund-usâ category.
This isn't a promise of a sale in 10 weeks. This is a new way of thinking about your companyâone you'll use long after the program ends.
WEEKS 1â2
OUTCOME:
Understand acquisition, IPO, and strategic partnership paths
DELIVERABLE:
Exit thesis deck (first draft)
WEEKS 3â5
OUTCOME:
Identify what makes you acquirable (not just fundable)
DELIVERABLE:
Value driver roadmap + governance checklist
WEEKS 6â8
OUTCOME:
3â5 warm introductions to potential acquirers/investors
DELIVERABLE:
Intro strategy + warm connection paths mapped
WEEKS 9â10
OUTCOME:
Walk away with professional assets investors expect
DELIVERABLE:
Exit thesis deck (final), CEO role clarity document
We're not promising a sale in 10 weeks. Weâre giving you something more rare: a completely different operating system for your business.
Most programs teach you what to do. This teaches you how to think â the way boards think when theyâre protecting decades of capital and reputation.
What that actually means:
This isnât a program you complete and move on from. Itâs a new operating system â once you see your business through this lens, you canât unsee it. Every board meeting. Every investor conversation. Every strategic decision. Youâll think differently.
Thatâs $384/week for board-level strategic thinking. Less than a single hour with most consultants â and you keep 100% of your company.
Payment plans available: $3,835 upfront or $1,285/month for 3 months.
The real question isn't whether you can invest this. It's whether you can keep making ÂŁ800k decisions without this level of thinking.
Small cohorts, high-touch support. We only work with 8-10 founders per cohort to ensure you get the board-level attention your company deserves.
Next cohort launches
March 9, 2026
Application deadline
March 1, 2026
Investment
$3,835 (equity-free)
(Pre) Series A founders:Â Apply for the full 10-week experience.
Later-stage companies/investors:Â Get board-level audits for your portfolio or company.
-----------------------------------------------------------------------------------------------------------
100% Equity-Free
Small Cohorts
Board-Level Expertise
The exit-focused operating system no one teaches technical founders. Work backwards from your exit before you vest the wrong co-founder, build for the wrong buyer, or lock into a cap table you can't undo.
10 weeks of board-level thinking. No equity.
Most founders waste 6-12 months on wrong hires, wrong features, wrong cap table decisions. You'll know which ones to avoid in Week 1.
Apply for Q1 2026 CohortâÂ
-----------------------------------------------------------------------
Â
I'm Vivian Chan, PhD â an exit-focused board adviser across deeptech and healthtech companies (metabolic medical devices, next-gen biofuel cells, microbiome therapeutics, AI clinical platforms). I've spent 18+ years as a VC, 3x founder, and board member watching brilliant technical founders make governance decisions that close off their best exit paths before they even realise it.
Most technical founders think there are 2 exits: acquisition or IPO. In reality, there are 7+ options â and each requires different metrics, roadmap priorities, and team composition. The founders I sit on boards with get someone asking âhow does this decision align with your definition of success?â before every major move. That clarity is why founders who plan their exit see 40% better valuations than those waiting for opportunistic offers.
Capital Catalyst is how I teach that same operating system to earlier-stage founders before their cap table dictates their path. It's 18+ years of board-level strategic thinking, distilled into 10 weeks. No equity.
Cambridge PhD ⢠Former VC at Uniseed ⢠3x Founder
Board Advisor to deeptech & healthtech companies
Â
Youâre building what investors suggest, what pilots request, what conferences say is hotâbut you have no idea if any of it makes you more acquirable. Every pivot costs you 6 months.
You change your pitch based on who you're talking to. You don't know which metrics actually matter. When investors ask âwhat's your exit strategy?â you freeze.
Should you vest your co-founder now? Which customer segment makes you more acquirable? How do you structure equity for your first 3 hires? Your peer founders don't know. Your academic advisors don't know. You're making board-level decisions without anyone who's actually been there.
You're adding features hoping they add up to something valuable. But you have no idea what a strategic buyer actually looks for when they write a $20M check.
Who to hire. What equity to offer. Which customers to chase. Which features to build. These are the decisions that make or break your exit in 3-5 years â and right now, you're making them alone.
Most founders don't get board-level thinking until Series A or B. By then, the expensive mistakes are already locked in.
Because every decision you make nowâwho you hire, which customers you target, what features you build, how you structure your cap tableâeither makes you more acquirable or locks you into a path you didn't choose.
A femtech founder was about to vest a CTO who would've cost her over $1M at exit. She restructured her cap table before it was too late.
A wearables CEO was pitching 'here's our tech' to investors. Now she pitches 'here's the exact ROI your CFO cares about.'
A biotech founder was building features for grant applications. Now he knows which capabilities strategic acquirers actually pay for.
You're not planning to sell tomorrow. You're making sure someone will actually want to buy what you're building.
It's not about fancy decks or jargon. It's a different way of seeing every decision you make.
"I need to hire a CTO"
âDoes hiring a CTO make you more or less acquirable? Will you need to fire them before exit? How does their equity affect your cap table in 3 years?â
One founder almost vested a CTO who would've cost $1M+ at exit.
"We need more features to compete"
âWhich features make you harder to integrate into a strategic buyer's platform? What are you building that they'll immediately shut down?â
6â12 months building features that reduce your acquisition value.
"This pilot customer wants us to customize"
âDoes this customer make you look more or less like a platform play? Are you becoming a services company disguised as a product company?â
Locking yourself into a business model thatâs unfundable and unsellable.
Most founders learn these questions after they've already made the expensive mistakes. You'll start asking them in Week 1âand never stop.
Â
Â
Exit literacy isn't just knowing your optionsâit's a fundamentally different way of operating your company. You don't just leave with a deck. You leave thinking like a board member.
"Before Capital Catalyst, I had what I thought was a solid pitch and a clear roadmap. But in our first two weeks, I realized I was building the wrong thing for the wrong buyer. We completely flipped my value propâand my messaging went from 'here's our tech' to 'here's the exact ROI your CFO cares about.' What really changed wasn't just my deck. It was how I thought about my company. I stopped reacting to investor feedback and started working backwards from what a strategic buyer actually wants to acquire."
"Every biotech startup wanted to keep her and we still use her thinking every day. The value Viv brings goes way beyond the sessions, her thinking shaped how we operate."
"She brings strategic clarity that translates into real results. Viv helped us hit key inflection points and raise funding 10x faster."
Most founders build forwardâadding features, chasing pilots, hoping it all adds up. But without knowing what your endgame looks like, you waste time on the wrong metrics, the wrong stakeholders, and the wrong story. Capital Catalyst flips thisâand changes how you think about every decision.
Understand your options (acquisition, IPO, strategic partnership) and choose the one that works for YOU.
Once you know where you're going, we build your value driver roadmap.
Your exit clarity becomes your competitive edge.
Stop networking randomly. Engage 3â5 warm relationships in the âcould-buy-us or fund-usâ category.
This isn't a promise of a sale in 10 weeks. This is a new way of thinking about your companyâone you'll use long after the program ends.
WEEKS 1â2
OUTCOME:
Understand acquisition, IPO, and strategic partnership paths.
DELIVERABLE:
Exit thesis deck (first draft).
WEEKS 3â5
OUTCOME:
Identify what makes you acquirable (not just fundable).
DELIVERABLE:
Value driver roadmap + governance checklist.
WEEKS 6â8
OUTCOME:
3â5 warm introductions to potential acquirers/investors.
DELIVERABLE:
Intro strategy + warm connection paths mapped.
WEEKS 9â10
OUTCOME:
Walk away with professional assets investors expect.
DELIVERABLE:
Exit thesis deck (final), CEO role clarity document.
We're not promising a sale in 10 weeks. Weâre giving you something more rare: a completely different operating system for your business.
Most programs teach you what to do. This teaches you how to think â the way boards think when theyâre protecting decades of capital and reputation.
What that actually means:
This isnât a program you complete and move on from. Itâs a new operating system â once you see your business through this lens, you canât unsee it. Every board meeting. Every investor conversation. Every strategic decision. Youâll think differently.
Thatâs $384/week for board-level strategic thinking. Less than a single hour with most consultants â and you keep 100% of your company.
Payment plans available: $3,835 upfront or $1,285/month for 3 months.
The real question isn't whether you can invest this. It's whether you can keep making ÂŁ800k decisions without this level of thinking.
Small cohorts, high-touch support. We only work with 8-10 founders per cohort to ensure you get the board-level attention your company deserves.
Next cohort launches
March 9, 2026
Application deadline
March 1, 2026
Investment
$3,835 (equity-free)
Â
(Pre) Series A founders:Â Apply for the full 10-week experience.
Later-stage companies/investors:Â Get board-level audits for your portfolio or company.
---------------------------------------------------------
100% Equity-Free
Small Cohorts
Board-Level Expertise